Start Free Trial

14-day free trial • No credit card required

Terms of Service

Last Updated: December 29, 2025 | Effective Date: December 29, 2025

IMPORTANT: Please read these Terms of Service carefully before using Alura. By creating an account or using our services, you agree to be bound by these terms.

1. Agreement to Terms

These Terms of Service ("Terms") constitute a legally binding agreement between you ("Parent," "you," or "your") and Alura LLC ("Alura," "we," "us," or "our") governing your access to and use of the Alura platform, including our website, applications, and AI-powered monitoring services (collectively, the "Service").

By accessing or using the Service, you confirm that you are at least 18 years old, are the parent or legal guardian of any minor for whom you create an account, and have the legal authority to bind yourself to these Terms.

2. Service Description and Limitations

CRITICAL UNDERSTANDING: ALURA IS A MONITORING TOOL, NOT A SAFETY GUARANTOR

Alura provides AI-powered conversation monitoring and alerting tools designed to help parents maintain awareness of their children's AI interactions. Alura is NOT a substitute for active parental supervision, professional counseling, emergency services, or any form of guaranteed protection.

We provide information and alerts. You, the parent, are solely responsible for reviewing that information and taking appropriate action.

The Service includes:

  • AI-powered chat interface for children ages 13-18
  • Conversation logging and review capabilities for parents
  • Keyword-based alert notifications
  • Topic categorization and usage statistics
  • Content filtering using third-party AI providers

2.1 What Alura Does NOT Do

  • Does NOT guarantee detection of all harmful, inappropriate, or concerning content
  • Does NOT provide real-time intervention or block content before your child sees it
  • Does NOT replace professional help including therapists, counselors, or medical professionals
  • Does NOT contact emergency services on your behalf under any circumstances
  • Does NOT monitor activity outside the Alura platform (other apps, websites, or devices)
  • Does NOT verify the accuracy of AI-generated responses

3. Parental Responsibility

YOUR RESPONSIBILITIES AS A PARENT

By using Alura, you acknowledge and accept full responsibility for:

  • Regularly reviewing your child's conversations and the alerts we provide
  • Taking appropriate action when you observe concerning content or behavior
  • Maintaining open communication with your child about their AI usage
  • Seeking professional help when needed (therapists, counselors, medical professionals)
  • Contacting emergency services (911) if you believe your child is in immediate danger
  • Configuring appropriate settings including keyword alerts and topic restrictions
  • Ensuring your child understands that their conversations are monitored
  • Supervising your child's overall digital activity beyond the Alura platform

You understand that Alura's alerts are informational only and may not capture all concerning content. The absence of alerts does not indicate the absence of problems. Keyword detection has inherent limitations and may produce both false positives (flagging harmless content) and false negatives (missing concerning content).

4. Account Terms

4.1 Eligibility

To use Alura, you must be at least 18 years old and the parent or legal guardian of any child for whom you create an account. Child accounts are limited to individuals ages 13-18. We do not knowingly collect data from children under 13.

4.2 Account Security

You are responsible for maintaining the confidentiality of your account credentials and for all activities that occur under your account. You agree to notify us immediately of any unauthorized use of your account.

4.3 Accurate Information

You agree to provide accurate, current, and complete information about yourself and your child(ren) during registration and to update such information as necessary.

5. AI Services and Third-Party Providers

Alura uses third-party AI providers (including Anthropic's Claude) to power the chat functionality. You acknowledge that:

  • AI responses may contain errors, inaccuracies, or inappropriate content despite safety measures
  • We do not control and are not responsible for the content generated by third-party AI systems
  • AI responses should not be considered professional advice (medical, legal, financial, or otherwise)
  • We implement content filtering, but no filter is 100% effective
  • Your child's conversations are processed by third-party AI providers subject to their terms and privacy policies

6. Limitation of Liability

TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW:

6.1 ALURA, ITS OFFICERS, DIRECTORS, EMPLOYEES, AGENTS, AND AFFILIATES SHALL NOT BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, OR PUNITIVE DAMAGES, INCLUDING BUT NOT LIMITED TO:

  • Loss of profits, data, use, goodwill, or other intangible losses
  • Personal injury, emotional distress, or harm to your child
  • Any failure to detect, alert, or prevent harmful content or behavior
  • Any action or inaction taken by you based on information provided by the Service
  • Any errors, inaccuracies, or omissions in AI-generated content
  • Unauthorized access to or alteration of your data
  • Service interruptions, delays, or failures

6.2 IN NO EVENT SHALL ALURA'S TOTAL LIABILITY TO YOU FOR ALL CLAIMS ARISING FROM OR RELATED TO THE SERVICE EXCEED THE AMOUNT YOU PAID TO ALURA IN THE TWELVE (12) MONTHS PRECEDING THE CLAIM, OR ONE HUNDRED DOLLARS ($100), WHICHEVER IS GREATER.

6.3 YOU EXPRESSLY ACKNOWLEDGE AND AGREE THAT ALURA IS NOT RESPONSIBLE FOR ANY HARM THAT MAY RESULT FROM YOUR CHILD'S USE OF THE SERVICE, INCLUDING BUT NOT LIMITED TO SELF-HARM, SUICIDE, EXPOSURE TO INAPPROPRIATE CONTENT, OR ANY OTHER PHYSICAL, EMOTIONAL, OR PSYCHOLOGICAL HARM.

7. Disclaimer of Warranties

THE SERVICE IS PROVIDED "AS IS" AND "AS AVAILABLE" WITHOUT WARRANTIES OF ANY KIND, EITHER EXPRESS OR IMPLIED, INCLUDING BUT NOT LIMITED TO IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, TITLE, AND NON-INFRINGEMENT.

We do not warrant that:

  • The Service will meet your specific requirements or expectations
  • The Service will be uninterrupted, timely, secure, or error-free
  • The results obtained from the Service will be accurate or reliable
  • All harmful or inappropriate content will be detected or blocked
  • Any errors in the Service will be corrected

8. Indemnification

You agree to indemnify, defend, and hold harmless Alura and its officers, directors, employees, agents, affiliates, successors, and assigns from and against any and all claims, damages, losses, liabilities, costs, and expenses (including reasonable attorneys' fees) arising out of or related to:

  • Your use of the Service or any violation of these Terms
  • Your child's use of the Service
  • Any content submitted through your account or your child's account
  • Your failure to review alerts, conversations, or other information provided by the Service
  • Your failure to take appropriate action in response to concerning content or behavior
  • Any claim that you failed to adequately supervise your child
  • Any violation of applicable laws or regulations
  • Any dispute between you and your child regarding monitoring or privacy

9. Emergency Services Authorization

IMPORTANT: EMERGENCY SERVICES DISCLOSURE

Alura does NOT automatically contact emergency services under any circumstances.If you believe your child is in immediate danger, YOU must contact emergency services (911) directly.

During account setup, you may optionally provide emergency contact information. This information is stored solely for YOUR reference and will NOT be used by Alura to contact anyone on your behalf.

You acknowledge and agree that:

  • Alura is not an emergency service and should never be used as one
  • We do not monitor conversations in real-time for emergency intervention
  • Alert notifications may be delayed and should not be relied upon for time-sensitive situations
  • You are solely responsible for contacting emergency services when needed
  • We are not liable for any delay in receiving or acting upon alerts

9.1 Crisis Resources

If your child is experiencing a mental health crisis, please contact:

  • Emergency: 911
  • National Suicide Prevention Lifeline: 988
  • Crisis Text Line: Text HOME to 741741
  • National Child Abuse Hotline: 1-800-422-4453

10. Mandatory Reporting and Child Exploitation

CSAM AND GROOMING DETECTION - MANDATORY REPORTING

In accordance with federal law (18 U.S.C. § 2258A), Alura is required to report apparent child sexual abuse material (CSAM) and potential child exploitation to the National Center for Missing & Exploited Children (NCMEC).

Our systems monitor for patterns that may indicate:

  • Child sexual abuse material (CSAM)
  • Online grooming or enticement of minors
  • Sextortion or sexual exploitation
  • Child trafficking indicators

When such patterns are detected, Alura will:

  1. Immediately alert the parent/guardian via email and in-app notification
  2. Preserve relevant conversation data and metadata
  3. File a CyberTipline report with NCMEC when legally required
  4. Cooperate with law enforcement investigations as mandated by law

10.1 Your Reporting Responsibilities

If you receive an alert related to potential child exploitation, we strongly encourage you to also file a report directly:

  • NCMEC CyberTipline: cybertipline.org - Report CSAM, grooming, trafficking
  • FBI Tips: tips.fbi.gov - Report federal crimes including online exploitation
  • Local Law Enforcement: Contact your local police department
  • Emergency: Call 911 if your child is in immediate danger

10.2 Evidence Preservation

Upon detection of potential exploitation content, Alura may preserve relevant conversation data, IP addresses, timestamps, and other metadata as required by law. This data may be retained beyond normal retention periods for legal compliance and may be shared with law enforcement or NCMEC.

11. Data Retention and Privacy

11.1 Retention Periods

  • Crisis Alerts and Safety Logs: Retained for 7 years for legal compliance, child safety documentation, and potential law enforcement cooperation
  • NCMEC/Exploitation Reports: Retained indefinitely as required by federal law
  • Conversation History: Retained according to your account settings; parents may clear conversation history at any time
  • Account Data: Retained while account is active and for 30 days after deletion request
  • Audit Logs: Retained for 7 years for compliance purposes

11.2 Privacy Policy

Your use of the Service is also governed by our Privacy Policy, which is incorporated into these Terms by reference. By using the Service, you consent to the collection and use of information as described in our Privacy Policy.

12. Subscription and Payment

Certain features of the Service require a paid subscription. By subscribing, you agree to:

  • Pay all applicable fees as described at the time of purchase
  • Automatic renewal of your subscription unless cancelled before the renewal date
  • Provide accurate billing information and authorize charges to your payment method

You may cancel your subscription at any time through your account settings. Cancellation takes effect at the end of the current billing period.

13. Termination

We may suspend or terminate your access to the Service at any time, with or without cause and with or without notice. Upon termination, your right to use the Service will immediately cease. Sections 6, 7, 8, 10, and 14 shall survive termination.

14. Dispute Resolution and Arbitration

14.1 Informal Resolution: Before filing any claim, you agree to attempt to resolve disputes informally by contacting us at legal@alura.cloud. We will attempt to resolve the dispute informally within 60 days.

14.2 Binding Arbitration: Any dispute not resolved informally shall be resolved by binding arbitration in accordance with the American Arbitration Association's Consumer Arbitration Rules. The arbitration shall be conducted in the State of Alabama.

14.3 Class Action Waiver: YOU AGREE THAT ANY CLAIMS WILL BE BROUGHT IN YOUR INDIVIDUAL CAPACITY AND NOT AS A PLAINTIFF OR CLASS MEMBER IN ANY PURPORTED CLASS ACTION, COLLECTIVE ACTION, OR REPRESENTATIVE PROCEEDING.

14.4 Governing Law: These Terms shall be governed by and construed in accordance with the laws of the State of Alabama, without regard to its conflict of law provisions.

15. Changes to Terms

We reserve the right to modify these Terms at any time. We will notify you of material changes by email or through the Service. Your continued use of the Service after such notice constitutes acceptance of the modified Terms.

16. Miscellaneous

16.1 Entire Agreement: These Terms, together with the Privacy Policy, constitute the entire agreement between you and Alura regarding the Service.

16.2 Severability: If any provision of these Terms is found to be unenforceable, the remaining provisions will continue in full force and effect.

16.3 Waiver: Our failure to enforce any right or provision of these Terms will not be considered a waiver of such right or provision.

16.4 Assignment: You may not assign or transfer these Terms without our prior written consent. We may assign these Terms without restriction.

17. Contact Information

If you have any questions about these Terms, please contact us at:

Alura LLC
Email: legal@alura.cloud
Website: https://alura.cloud

Acceptance of Terms

By creating an account or using Alura, you acknowledge that you have read, understood, and agree to be bound by these Terms of Service. If you do not agree to these Terms, you may not use the Service.